5 vendors. 5 dashboards. Nobody owns the booking.
- Ad agency40,000 impressions reported · chair still empty
- WhatsApp toolauto-reply at 11pm · human callback 4–12 hrs later
- Booking systemno idea which ad sent the patient
- CRMfills with leads nobody calls back
- Reception1 in 4 inbound calls goes unanswered at peak hours
- The retainer18–24 month lock-in · no performance exit
(MIT lead-response study)
(2026 WhatsApp-marketing surveys)
(dental-practice abandoned-call data)
The pattern: reports full of green numbers, calendar still half-empty, and three years in nobody can tell you cost-per-booking.