SEM Campaign Management
PPC (Pay-Per-Click) advertising is the most accountable form of advertising where budgets are fixed & only spent when a visitor clicks on your Ad. PPC is a great way to attract instant traffic into your website and entice visitors to fill out an inquiry form. At Pleomatic™ PPC lab, we use conversion optimization techniques & targeted landing pages for optimum ROI.
Campaigns are managed by our trained and certified professionals so that you get maximum value with every click.
Quickly drive traffic to your site, Increase conversions, boost sales & improve ROI.
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Depending on your target focus, we can manage PPC campaigns for Google Adwords. Yahoo Bing Ads, Facebook Ads, LinkedIn and across hundreds of High Traffic Content Display networks. Talk to a certified PPC expert now »
How SEM campaign works?
PPC campaign management requires a lot of research and analysis. It demands direct marketing knowledge, high level of creative activity, copywriting skills and a working knowledge of the product features for maximum Return On Investment (ROI).
AD Networks we Support to Run Paid Ad Campaigns
Google Adwords: Chances are you are already using PPC to promote your online shopping website. A Google certified PPC expert can bring in a fresh pair of eyes to identify new PPC & SEO keyword opportunities to target new shoppers, boost your sales & improve ROMI.
Yahoo Bing Ads: Get maximum bang for the buck through our media planning, buying & CPA campaign management across all UK & US Ad networks, exchanges & publishers.
LinkedIn Ads: Manage and promote shopping feeds on Shopping Comparison & Discount sites. Also get your products live with Ebay.com, Amazon.com, thefind.com seller programs for wider audience reach.
Facebook Ads: Using tools like WebTrends, Google, Omniture and Nielson, we get insights on visitor intent and buying triggers, find pages they like and dont like. We address Shopping Cart Abandonment rates, SKU Conversion Performance, Customer Acquisition vs Retention rates & take corrective measures for better visitor engagement.
What we cover under SEM?
- Sponsored Search Ads
- Contextual Advertising
- Automatic Bid Management
- Manual Bid Management
- Landing Page Optimization
- Banner Ad design and placement
- Conversion Optimization
- A/B Testing
- Monitor Google Analytics / Omniture Ad Networks supported: Google Adwords, Facebook Ads, Yahoo Bing Ads & LinkedIn
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FAQ: SEM Management servicesHow can you measure and optimize conversions on my site?
Conversion optimization is achieved through tests! We use a variety of testing frameworks to evaluate parameters like
- Call To Action Wording
- Images and Graphics
- Font Sizes and Colors
- Pricing and Special Offers
- Guarantee and Security Statements
- Testimonials and Awards
- Background Design
- Button Color and Shape
There is no minimum monthly budget for the PPC management. We charge you $150 or 15% of the PPC budget per month, whichever is higher.
We set daily maximum budget - so that you dont pay more than your daily budget. The payout per click depends on the CPC - Cost Per Click of the keyword which you are bidding for.
Listing with Google Adwords will show your Ads on Google. Also various high quality content networks will also showcase your Ads example AOL, Shopping.com, Business.com, The New York Times, Food Network.com and many more.
We will identify existing landing pages or recommend any changes if needed. Additionally, we can create captivating landing pages for as low as $60 for better conversions. Also get unlimited revisions on landing pages created by us for better conversions.
No, you can keep your Google Adwords account funded through your credit card. We also sign contracts to safeguard mutual interests.